"Because the ad implied that viewers could use an app to remove a woman's clothing, we considered it condoned digitally ...

One key to successful advertising is showing ads to people at just the right moment. Advertisers understand that the typical smartphone user moves seamlessly between apps and websites throughout the ...

Apple last month announced a new advertising format for the App Store, so that developers have even more options to promote their apps to iPhone and iPad users. The company said the new ads in the ...

Like most social media apps designed to help you discover new things, Instagram has an algorithm that primarily relies on your browsing activity to ensure that you mostly see posts the pique your ...

The Christian prayer app Hallow received the biggest spike in downloads in the app's history right after its Super Bowl ad aired. "It was a phenomenal night," Hallow CEO Alex Jones told Fox News ...

Made for Advertising (MFA) in connected television (CTV) apps waste budgets in a trend that continues to rise. MFA CTV apps may run video ads in a format or size that is not in line with typical CTV ...

In an email to developers this week, Apple indicated that it will begin showing additional ads in App Store search results starting Tuesday, March 3. The extra ads will first appear in the App Store ...

Digital Turbine presents a compelling growth opportunity anchored by its robust On-Device Solutions business and expanding App Growth Platform (“AGP”). The company’s international On-Device revenues ...

Pixalate, the global market-leading ad fraud protection, privacy, and compliance analytics platform, released the inaugural Global Mobile App Ad Spend Benchmarks Report for open programmatic ...

Snap announced a suite of new products and optimizations for app advertisers called the App Power Pack, according to a company blog post. The offering includes new ad formats, bid strategies, ...