Nearly one in five sources in Google’s AI answers now comes from Google itself, with many citations leading to more Google ...

Google is testing Web Guide in Search Labs. Web Guide is an AI-powered feature that groups search results by topic in the Web tab. The system uses Gemini and a “query fan-out” method to reorganize ...

Google will soon use Gemini 3 for more complex queries within Google Search. Jonathon Heard, Google’s industry head for insurance, told this to an audience at Simply Business’s London headquarters ...

Google has often bristled at the implication that its obsession with AI search is harming web traffic, and now search head Liz Reid has penned a blog post on the topic. According to Reid, clicks ...