It's called AR Beauty Try-On, and it already has a big partner: M·A·C Cosmetics YouTube is taking the makeup tutorial to the next level. The popular video-sharing platform, which was first launched in ...

Google knows how popular beauty videos are on YouTube, and in particular makeup tutorials. With that in mind, this week it has introduced AR Beauty Try-On, allowing viewers to virtually try products ...

Makeup tutorials and reviews are some of the most popular content on YouTube, as they help people learn about new products as well as how to apply them. YouTube is now kicking that experience up a ...

There's no question YouTube's beauty bloggers have some of the largest followings, and the platform has become an important place for even the biggest makeup brands to debut their products. Now, ...

Whether it's a rainy day, you’re feeling a little under the weather, or leaving your house just holds no interest to you, there are plenty of ways to fill your alone time. Rather than just scrolling ...

Disney released its first virtual makeup try-on experience on YouTube to promote the release of "Maleficent: Mistress of Evil," which debuts in U.S. theaters on Oct. 18. The experimental augmented ...

Let's be honest: you're not always in the mood to go full glam when you're just going to work or lunch with friends. Learning how to blend the concealer into bare skin can be a little daunting at ...

This is Halloween, this is Halloween! And sure, the date of the spooky holiday never changes, so there's really no excuse to not be ready, but that's usually how it goes. In fact, I never know what ...

Cool temperatures, golden leaves, and the return of oxblood manicures are all signs that fall is near. You may be trying to savor the last days of summer, but at Black Girl Magic headquarters, we’re ...