YouTube is increasing its efforts to generate more revenue with its most popular videos producers. Thousands of YouTube creators will now be able to launch paid channels, which charge a monthly ...

YouTube has actually only launched a pilot programme, which has already attracted 30 partners, including Cars.TV, BIGSTAR Movies and National Geographic Kids. The paid channels carry subscription fees ...

Global advertising expenditure has surpassed the $1 trillion mark for the first time. Digital advertising continues to dominate this growth, with digital channels encompassing search and social media ...

Bartenders, retail associates, hospitality teams, brand ambassadors – these are people (humans in the loop) who are often an overlooked media channel. Far less saturated than paid social, and much ...