Private label products are purchased by a retailer from a manufacturer and sold under the retailer’s own brand. Private label brands, also known as store brands, compete with national name brand ...

Albertsons is bolstering its private-label business with a new brand dedicated to celebrating special occasions, Overjoyed, as the grocery giant taps into demands for value-focused products, ...

Private label innovation accelerates in 2026 as major grocers launch protein and fiber products and expand store brand ...

Launching a New Chapter: Walmart's bettergoods ushers in a pivotal movement in private label expansion with an array of affordable, on-trend products. Walmart fired a huge blast in the private label ...

Independent retailers are increasingly adopting private label and bulk sourcing strategies to counter rising wholesale costs without losing customers. Analysis shows private label products can deliver ...