Google on Tuesday announced a new partnership with gaming company Roblox, which will allow advertisers to purchase and scale Roblox’s Rewarded Video and other immersive ad formats. That means ...
The Roblox sandbox just got a whole lot bigger. Starting Tuesday, the gaming platform is opening up its Roblox License Manager and Licenses catalog to all eligible IP holders, TheWrap has exclusively ...
Roblox is launching a new licensing platform to streamline the process for IP rights holders to partner with creators on the gaming platform. Beginning Tuesday, Roblox is teaming with Netflix, ...
“By advertising on Roblox, brands can create deeper connections and engage tens of millions of Gen Z users who represent our top-spending demographic and spend millions of hours here daily connecting ...
Roblox, in partnership with Games for Change India, is hosting a Game Jam at IIT Delhi on March 21–22, 2026, offering students and creators the opportunity to design and build playable prototypes on ...
The history of making video games is very much one of people daring to do more than others. If you look at numerous companies throughout the ages, things may have started simple, but then, things got ...
Roblox has announced a partnership with supply-side platform (SSP) PubMatic, which will enable programmatic media buying of the popular metaverse gaming platform's video advertising inventory when it ...
Roblox has announced the launch of two new programs called Roblox Incubator and Roblox Jumpstart, which are designed to help ...
The land of Oz has come to Roblox! Users of the popular online game can now explore the world of Wicked, through a new official partnership with the upcoming film. In the new promo for the game, ...
Early research points to the scaled opportunity for brands to connect with Gen Z consumers on Roblox via new and engaging ad formats Available today through Roblox’s self-serve Ads Manager4 and soon ...
The Frontman in "The Squid Game" on Roblox (Photo Credit: Roblox, Netflix) The Roblox sandbox just got a whole lot bigger. Starting Tuesday, the gaming platform is opening up its Roblox License ...