The second you step inside the Sloomoo Institute, an interactive slime museum, you’re given a new name. A slime name to be ...

Now, the slime-obsessed can get gooey in meatspace, too. Sloomoo Institute is a growing slime-based experiential destination, with a recently revamped New York location and two new spaces opening in ...

In 2017, Karen Robinovitz’s husband died. Nine months later, a cousin of hers was killed in the Parkland, Florida, school shooting. She fell into a deep depression. Then she met with a friend whose 10 ...

When was the last time you experienced pure joy? In this frenetic, stress-filled world, it can be difficult to let go of your to-do list long enough to fully experience anything, much less nostalgic, ...

The sensory experience is also educational, teaching guests the science behind slime as they play. Here’s a peek at what’s to ...

A new, multi-sensory slime experience is coming to Chicago -- and it's not just for kids. Sloomoo Institute Chicago is slated to open to the public at 9 a.m. Saturday in the city's River North ...

If you take a walk on Broadway in Soho on any weekend or during the day in the summer, you’ll see a bunch of children lined up waiting to get into one of New York’s hottest destinations. Sloomoo ...

Houston loves its made-for-Instagram immersive experiences, from installations at the Museum of Fine Arts to the eye-popping hues of The Color Factory. But one new "museum" doesn't just look cool on ...

Every time Samantha Grindell Pettyjohn publishes a story, you’ll get an alert straight to your inbox! Enter your email By clicking “Sign up”, you agree to ...

Forbes contributors publish independent expert analyses and insights. I cover art, design, culture and people. Sloomoo Institute is an experiential destination that taps into the joy of multi-sensory ...

Karen Robinovitz and Sara Schiller were both going through a difficult time in their lives. Robinovitz lost her husband, and just months later, her cousin was killed in the Parkland shooting. Schiller ...