Sensodyne has been prohibited from using the advertising claim “No.1 dentist-recommended toothpaste” without a prominent ...

Add Yahoo as a preferred source to see more of our stories on Google. Procter & Gamble agrees to change marketing of Crest toothpaste to children after Texas AG claims misleading images could harm ...

The latest offender in this growing trend is oral care brand Colgate, which recently posted a promo for its new tropical ...

Colgate-Palmolive has agreed to alter marketing and packaging practices for its toothpaste products, after Texas Attorney General deemed its fluoride advertising “misleading”. Following an agreement ...