Universal Pictures will now keep its movies in theaters for at least five weekends, a reversal from the studio's previous ...

This can be good or bad news depending on how one feels about the state of the feature film industry.

In a shocking reversal in strategy, Universal Pictures is lengthening the time that movies will play exclusively in theaters.

Universal Pictures is committed to keeping movies like 'The Odyssey' and 'The Super Mario Galaxy Movie' in theaters longer.

Hint: It was already doing exactly that.

Theaters will get a minimum of five weekends of exclusive play and then, starting next year, seven. A pandemic-era policy was guaranteeing only three.

Universal Studios will remain committed to a 45-day/7-week theatrical window for their major feature films before going PVOD in 2027. The post Universal Commits to a 45-Day Theatrical Window in 2027 ...

Universal is dropping the 17-day release minimum that was implemented during Covid in favor of a five-week release window, which will increase to seven weekends in 2027. According ...

In 2026, Universal Pictures movies began hitting Netflix in the US much sooner than normal, thanks to an accelerated deal ...

In what is surely news to celebrate throughout the movie industry, Universal Pictures is extending the length of its theatrical windows for feature films. This year, Universal will guarantee at least ...

With movie theaters fighting on multiple fronts to keep their businesses afloat and the box office steadily recovering, one ...

Paste Magazine is your source for the best music, movies, TV, comedy, videogames, books, comics, craft beer, politics and more. Discover your favorite albums and films.