Posts from this author will be added to your daily email digest and your homepage feed. is a reporter who covers the business, culture, and communities of video games, with a focus on marginalized ...

Target launched a new program for brands to buy search ads. It's the latest sign of retailers taking significant portions of their ad businesses in-house. Target's new program does not yet include ad ...

Microsoft is building a program to let brands advertise in Xbox games. It is evaluating adtech partners to provide the technology for in-game ad placement. Sources expect this ability to go live by ...

Twitch has launched an incentive program that will guarantee select streamers a certain amount of ad revenue per month. Many creators have spoken out about the difficulties of earning a consistent ...

Perplexity, the AI-powered search startup, is rolling out a new “Publishers’ Program” to share ad revenue with media partners, amid recent plagiarism controversies. This move signals a shift in how AI ...

More Twitch streamers will find invites to join the platform's Ads Incentive Program now that the company is opening up the opportunity to welcome "more... Partners than ever." In addition, Twitch ...

Google Ads and Merchant Center is expanding the Loyalty program features to highlight key perks, expand local and regional visibility, expand internationally and within AI Mode and Gemini. Google ...

LONDON--(BUSINESS WIRE)--Ad-Lib.io, a Smartly.io company and a next-generation Creative Management Platform for marketers at the world’s largest brands, today announced it has been accepted into the ...